Assignments#

 Assignment#6/24_04_09:

1. Conduct an analysis in the light of Christensen’s Text 
2. Open a Google Doc 
3. Write your output
4. Save the document 
5. Share the Google doc with the members of the group 

Thank you. 

 

 

IBAHRINE_IMC_GUIDLINES_SPRING 2009 – Free Legal Forms
 

 

 

 

 

 

Assignment#5/23_02_09:

Please read this article and tell your own experience with the viral advertising. How do see the future of viral advertising.

Give us three reasons why one should start a start-up in viral advertising in Morocco.

 

Spreading the message

Viral adverts are spread online through emails and blogs

Viral advertising has taken the internet by storm.   

     

 

 

 

 

 

Assignment#4/09_02_09:

Please watch the following ad, posted on the homepage of Benetton. Analyze the ad in lights of the four consumer characteristics, namely behaviorgraphics, psychographics, demographics and geodemographics. 

You can also select one collections slideshow or  one video from the video gallery and analyse it. 

 

Assignment#3/02_02_09:

Visual Analysis of an Existing Brand

Please take a brand of your choice and select more than 25 ads for this special brand and create a power point presentation that consists of 25 slides, meaning that each slide will contain one ad of this brand. This will involve research and collection of advertising materials related to the particular brand in a variety of different mass media such as newspaper, magazine print ads, radio, television, billboard and internet advertising. 

You will use DVD converter program to make out of the slide a Youtube video.

 

Please start your research from the brand website. 

As usual post your creative output on your blog. 

Please watch this video to get inspired.

 

 

Assignment#2/26_01_09:

Please read this article Remembering the ’1984′ Super Bowl Mac ad,  watch the Youtube video and write a paper analysis on it. 

 

 

 

 

Assignment#1/23_01_09:

Ad Trends 2007: The View from Europe

Please browse these texts, slideshows, clips and select one to conduct on it an analysis.

 
Browse the following link http://www.youtube.com/watch?v=eRItufussJ8&feature=relat 
and watch the ad. 

<object width=”425″ height=”344″><param name=”movie” value=”http://www.youtube.com/v/eRItufussJ8&hl=en&fs=1″></param><param name=”allowFullScreen” value=”true”></param><param name=”allowscriptaccess” value=”always”></param><embed src=”http://www.youtube.com/v/eRItufussJ8&hl=en&fs=1” type=”application/x-shockwave-flash” allowscriptaccess=”always” allowfullscreen=”true” width=”425″ height=”344″></embed></object>

Conduct an analysis in the light of Christensen’s Text 

Open a Google Doc 

Write your output 

Save the document 

Share the Google doc with the members of the group 

Thank you.